Business as unusal.
A blast again with a Vans project! I organized all caterers for the event site, which had over 10.000 visitors on the final Sunday! Not only that - the entertainment bus transport and custom made trophies had to be done with a special touch, just as I like it! Please see the highlights here! …
Continue reading "Entertainment & catering project at Vans BMX Pro Cup, Germany"
Just been in Rome taking part on the "Technical Course Seminar" as one of a few girl skateboarders world wide. A pleasure it was to meet my old competitor partners from back in the World Championship Days and of course friends in crime of skateboarding from the whole world! I wrote a small article skateboarddeutschland …
Continue reading "Gender equality program recommended by the IOC accelerates with our help!"
Here it is! Now I'm officially able to judge Olympic Qualifier Events and possibly be part in Tokio 2020, when Skateboarding will be part of the Olympic Games for the first times ever! Let's do this!
Having Influencers within the marketing mix is vital for most products nowadays. But times have changed. A young and authentic business model has partly turned into a massive scam utilizing loads of bought likes and engagement. But the future looks bright, and micro influencers (>10K) in particular will make a big impact towards 2020. A marketing …
The clear objective: raise brand awareness with an authentic brand topic about eco-wool usage from Patagonia. The responsibility as Head of Brand at Armedangels gave me the authority to manage the full campaign with preparations a year in advance, a press trip with mostly digital documentation shortly before the on-air date, text and video post-production, …
Continue reading "Brand PR & Media Campaign Armedangels: Woolwear to be proud of"
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